The EU issued the first version of its E-Privacy Directive in 2002 and since that time, further Directives have been issued to revise and update the initial requirements.
The latest amendments to the E-Privacy Directive must be transposed by EU member states into national law by 25 May 2011.The area where these amendments have greatest impact for Cubik’s clients is in respect of the use of “cookies”.A cookie is:
“a piece of text stored on a user's computer by their web browser. A cookie can be used for authentication, storing site preferences, shopping cart contents, the identifier for a server-based session, or anything else that can be accomplished through storing text data”.
Source: Wikipedia (http://en.wikipedia.org/wiki/HTTP_cookie)
In a Press Release issued by the Information Commissioner’s Office on 8th March 2011, Minister for Culture, Communications and the Creative Industries, Ed Vaizey, stated:
Action Required by Cubik Clients
In the absence of absolute guidance from the Information Commissioner’s Office, it is not yet clear whether any technical changes will be required to the behaviour of Cubik websites.We will continue to monitor the situation and will issue a further statement when matters are clarified.
Applicable to all Cubik websites
- The last search term that you used within the site
- Your preference in terms of accessible viewing options
- A unique ID to track your session from page to page, which is vitally important should you sign into the site
- Which page you are looking at within a multi-paged index of content, or search results.
Certain cookies are persistent, meaning that they last beyond your session, enabling an enhanced user-experience when you return to the site.Again, a non-exhaustive list of examples of the use of persistent cookies includes:
- The option to “Remember my username” when signing-in to the site
- The fact that you have voted in a poll, so that you are prevented from voting multiple times
Additional information if your site uses Google Analytics
This site uses Google Analytics (www.google.com/intl/en_uk/analytics) to allow us to track how popular our site is and to record visitor trends over time. Google Analytics uses a cookie to help track which pages are accessed. The cookie contains no personally-identifiable information, but it does use your computer’s IP address to determine where in the world you are accessing the site from, and to track your page visits within the site.
Additional information if you embed third-party content within your site
If you would like to discuss any matters raised in this document, please contact Cubik’s Head of Customer Service, Michael Scott:
Telephone:0113 250 7799